How he works
Four habits, and where each one shows
Each habit came from a job. Each one now shows in a website anyone can open. Tap a project to see it.
- 1 · Drill sites, 2011–2016
Read what's underneath
One thin tube of soil speaks for a whole hillside. So before trusting a number, he asks who got counted and who got missed.
- 2 · Sherwood Digital, 2014–2025
Do the job before you teach it
He never hired someone for a job he hadn't done himself. He did it, wrote the steps down, then handed them off.
- 3 · CIK Power Telecom, 2016–2019
Watch the handoff, not the people
Every team did its job and work still went missing. The problem lives in the space between teams.
- 4 · Hope for Americans, 2024–now
Start from the person, not the product
Every site opens with a sentence a real person would say, like "We just got a diagnosis," and gives one next step.
On paper
This is the short version. The Story page tells it in time order.
- Geotechnical and civil engineering
- AESCO, 2011–2016. He worked on drill sites and wrote quality plans.
- IBM Data Science Professional Certificate
- He earned it in 2021.
- Founder, Sherwood Digital
- 2014–2025. He ran a marketing agency for healthcare professionals and consulted for more than 100 clients over eleven years.
- Global marketing campaigns for UNICEF
- 2015–2018. He worked on campaigns for World Water Week, climate change and WASH (water, sanitation and hygiene).
- Operations and process improvement
- He did this work at CIK Power Telecom from 2016 to 2019 and at Pediatrics Board Review from 2022 to 2024.
Skills, with the proof
Each skill links to the work where you can see it.
What he says yes to
- Free tools for neighbors
He likes building a website that answers the one question a congregation, a nonprofit or a town keeps hearing. It should open for free, right away, for whoever needs it that day.
- Numbers a newsroom can check
He shares plain answers and data with shows, reporters and teachers, and he names every source.
- Finding where work goes missing
Some processes are slow for no reason anyone can see. He watches the handoffs and writes down the fix.
Have a question of your own?
Ask about his work, suggest a project, or point out a mistake. David reads every message.
hello@davidzatara.com Email David

